As part of the Easter campaign for Maya Emulto, we were commissioned to create a social-first content production designed to generate engagement and seasonal relevance for their jewelry collections.

Using Mixed Reality, we created a playful visual staging centered around an Easter egg as the main storytelling element. In the scene, the egg gradually cracks and collapses, revealing the jewelry pieces inside — symbolizing Easter gifting in a subtle and emotional way. The goal was to create a light, playful moment that emotionally connects with viewers while indirectly acting as a call-to-action, positioning Easter as a meaningful moment to gift jewelry and make a thoughtful gesture.

From a production standpoint, we built the entire effect pipeline from scratch. We used the original video plate as the base and then:

• Modeled and textured the Easter egg

• Created and placed the jewelry pieces inside the egg

• Integrated the full Mixed Reality composition

• Designed and added the sound to enhance the reveal moment

Result:
A playful, high-quality Mixed Reality social asset that combines seasonal storytelling, product focus, and emotional gifting context — designed to increase engagement and inspire purchase consideration around Easter.