Projekte
Foodora X Physixe.cgi
For foodora, we developed a CGI-driven campaign to promote their foodora Pro Card and highlight its key benefits in a visually engaging way.
In the first scene, we modeled a custom hot air balloon carrying a foodora-branded backpack. As the backpack opens mid-air, key benefit elements emerge from inside — such as “-50%”, “Free Delivery”, and other core advantages of the Pro Card. These floating visual elements clearly communicate the value proposition in a dynamic and memorable way.
In the second scene, a foodora delivery rider drives along the street while pink foodora-branded plants grow along the ground in the background. On both sides of the street, pickup locations appear, accompanied by visual indicators showing how much money the customer has saved.
The result was a creative, benefit-focused campaign combining storytelling, product advantages, and strong brand visuals — designed to clearly communicate the value of the foodora Pro Card while generating high-impact engagement on social media.
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Client:
Foodora
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Projektjahr:
2024