For Magenta, we were commissioned to create a social media activation video for their giveaway campaign, where a Tier 500 was being raffled. The goal was to present the competition in a visually engaging and well-staged way that would capture attention online.

We developed a CGI-driven scene that clearly communicated the giveaway message. As part of the execution, we modeled a dynamic speech bubble above the main character’s head to visually highlight the prize. In addition, we integrated a branded billboard onto the building facade and reinforced the Magenta branding within the environment.

The result was a clean, eye-catching activation video that translated the giveaway into a strong visual moment — optimized for social media impact and audience engagement.